What is Oberlo ?
Oberlo is a software for Shopify stores - it lets you develop a fresh store and fill it with products from drop shippers almost immediately. Then you're able to utilize Oberlo to automate the fulfilment and tracking of orders placed in your store.
You will see five key things Oberlo does:
1. Imports products directly from AliExpress.com into your store
2. Manages products, images, description, variations, title, prices, fulfilment, etc.
3. Update - set Oberlo to update the price in your store if the wholesale price changes, update stock levels, etc.
4. Automate fulfilment from your personal drop shippers to your customers, and track it.
5. Oberlo Supply - this can be a curated listing of products which can be shipped fast from the most reliable suppliers on Ali Express.
Oberlo is a Dropshipping Leader
In the early days of Oberlo , the business was primarily a dropshipping tool. This gave online storeowners the capability to find and sell thousands upon countless amounts of items, all without ever touching the product.
While Oberlo remains an important player in the dropshipping space, it has shifted its focus to be of a marketplace for finding and selling products.
Let's examine some of its more complicated dropshipping features:
- Easily Add and Ship Products
Your job is straightforward: add products to your store, generate traffic to your website, and make sales.
Once a purchase is done, it takes merely a few clicks to position the order together with your supplier. From there, the supplier ships the product directly to the customer, meaning there's a constant need certainly to concern yourself with any kind of inventory management or shipping.
- Real Time Inventory and Price Updates
Inventory management can be a huge headache for online storeowners. Oberlo has attempt to change this having its advanced dropshipping business model.
As well as the capability to easily add products to your store, Oberlo provides realtime inventory and price updates.
With this particular technology powering your store, there's a constant need certainly to worry about selling a product above your retail price or one that's out of stock.
Conclusion
Likewise since the ecommerce industry generally, Oberlo has grown and adapted with each passing year.
Since its founding in September 2015, merchants have sold a lot more than 85 million products with the assistance of Oberlo. In reality, the business has received so much success in a quick period of time so that it was acquired in May 2017 by Shopify for $15 million.
Once you combine Oberlo's feature list with the capability to access a sizable collection of products, you've something that's helped countless amounts of entrepreneurs achieve great success in the ecommerce space go now.
